Endossa

Endossa is basically a lot of tiny little shops inside a shop. The idea for the collaborative store is to give a chance for so-called mini-micro-entrepreneurs to sell something. This entrepreneur may be a beginning fashion designer, someone who makes small presents or accessories, or even homemade sweets and pepper sauce.

The small entrepreneurs can rent a ‘shop’, that is a suspended white box, which they can customize inside. Administration and sales are done centrally, without charging a commission per sale.

Read more:
www.endossa.com
www.tiagodoria.ig.com.br/…

The shop is located at the Rua Augusta, one of the leading nightlife areas in downtown.

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Cine Paulistano

Cine Paulistano offers alternative cinema, exhibitions and other cultural activities for free or at low prices. It will therefore stimulate cultural life in downtown São Paulo and help revitalize this area. The project transforms the ground floor of a building from the 1940´s – currently in use as a parking garage – into a cultural center, equipped with a movie theater of 75 seats, a café and a flexible exhibition space.
The typical paulistan sidewalk tiles continue inside the building, making the cultural center an extension of public space and emphasizing the accessibility for all social classes. The 35mm projector is placed in an air-conditioned glass cube to give the visitor insight in the handling and projection method of celluloid film.

Architecture:   Fernando Serapião, Vinicius Andrade, Marcelo Morettin and Merten Nefs
Cultural management:   Via Gutenberg
Consultants:   TRÍADE (cost calculations); Silvia Helena (zoning laws and land use)
Graphic arts:   Loroverz (graffiti)
Location:   Largo do Arouche, São Paulo
Net floor area:   1.029 square meters
Status:   financing and sponsoring

GTA SP 2013



Brazilian cartoonist Luís Shiavon spent 4 years adapting the computer game Grand Theft Auto (GTA) to São Paulo. In this parodic version of the game, famous for urban violence, he included streets of São Paulo in 3 dimensions with grafitti by contemporary grafitti artists, people such as George W. Bush, agents and vehicles of the Polícia Militar, volkswagen beetles, and a sound track by Brazilian Dj´s. No touristic cliches of the city are used in the model, such as museums and famous avenues, which makes it more difficult to recognize São Paulo, but all the better to experience the dark and funny side of the metropolis.

The game can be purchased at the art gallery Choque Cultural, Pinheiros, São Paulo.

Read more: Folha de São Paulo (images with text in portuguese)

Also see: Turkish version of GTA, in Instanbul

*Multiplicities at ORDOS 100

New York based office *Multiplicities presents its project for ORDOS 100, an experimental housing development at the fringes of the Mongolian desert with 100 houses, designed by 100 young architects.

See the earlier post about the ORDOS urban scheme.

The house on parcel number 24 features an X-shaped set of white voids captured in a black skin. The voids inhale and bounce natural light and air, while the dark skin accumulates heat from the sun. The patios on various levels of the structure relate to the surroundings. One of the patios is directly linked to a pool which at times can overflow inundating the patio on a seasonal basis.

Project team: Daniel Holguin, Issei Suma, Perla Pequeño, Joanna Park Sohn, Christopher Chan, Nicole Rodríguez, Masayuki Sono

Engineers and consultants: OVE ARUP ny, Methus Srisuchart + Tatchapon Lertwirojkul, Jee Won Kim Architect, ID engineers